RUN GENZ CASE

A nonprofit started by one of Iowa’s youngest State Representative to recruit and train America’s Generation Z to run for local office.

THE CHALLENGE

Joe Mitchell, one of Iowa’s youngest State Representative, won his seat at the ripe age of 21 years old. He campaigned and was sworn in while he was still attending Drake University in Des Moines, IA. His passion for this community and hard campaign work ethic propelled him to stardom in Iowa politics. His story inspired many other young Iowans to seek office and serve their community in the State house.

To support this movement, Joe cofounded Run GenZ, whose mission is to help other young Americans across the country serve their local communities by seeking public office. To reach this generation, he DIY’ed a website for the organization. As his reach grew and as more and more engaged citizens across the nation reached out to Run GenZ, he realized that the website he had put together himself was not doing his brand justice.

That’s when Joe reached out to Kreative Dreamflow in search of a new, unique website that could stand up against other major political websites built by (expensive) political consulting and marketing firms. We believed in his mission and quickly got to work rebuilding his website with the tools he was already using.

Skills Used

OUR OBJECTIVES

DESIGN AND DEVELOP A NEW WEBSITE

WRITE COPY FOR THE WEBSITE AND GRAPHICS

Achievements

Research

Conducted brand and design research for guidance on the direction for the new website.

WESBITE DEVELOPMENT

Made the website 100% mobile responsive across all screen sizes

WEB DESIGN

Create a new website style and theme from the ground up.

CMS DEVELOPMENT

Integrated forms that captured and stored data straight into the backend content managed system.

Key Results

NEW WEBSITE DESIGN WAS DELIVERED WITHIN A WEEK

Run GenZ needed the website completed in a tight deadline to capture on their growing reach. Our speedy and in house team was able to deliver.

INCREASED CANDIDATE RECRUITMENTS

After the website was launched, new form submissions for potential candidates across the country increased dramatically.

CONTINUED PARTNERSHIP

Our hard work with Run GenZ proved that we could be a trusted partner for their design and development needs. Run GenZ works with us for modifications and support for their new website.

We hired Armaan at Kreative Dreamflow to be able to revamp our website, and it looks GREAT now. It went from about a four to a TEN. We encourage any of you to contract with Armaan to be able to improve your website and make it better!

Joe Mitchell

Run GenZ

👇 GET STARTED

Lets makes something special happen, together.

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